Smirnoff has entered its ‘Lavender Era’ and why it’s your ‘fearless’ Summer Sip

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Smirnoff Ice Lavender Lemonade
Smirnoff Ice Lavender Lemonade

Hey Swifties and cocktail besties! With Taylor Swift gracing stages across Australia, it’s time to usher in a new era of refreshment: the Lavender Era, brought to you by Smirnoff Ice Lavender Lemonade. Inspired by the delicate scent of lavender fields and the zest of lemonade, this delightful concoction is poised to be the perfect companion for your summer soirées and Swift-inspired gatherings.

As Taylor Swift continues to captivate audiences with her enchanting performances, it’s only fitting to elevate our own experiences with a beverage that embodies the essence of her music—vibrant, refreshing, and undeniably unforgettable. Just like Taylor’s songs, Smirnoff Ice Lavender Lemonade promises to transport you to a world of pure bliss with every sip.

Flavour: A delightful blend of tart lemonade and calming lavender, infused with smooth Smirnoff vodka (4.5% ABV). Think “Delicate” citrus balanced by a “State of Grace” floral twist.

For all the Swifties out there, sipping on Smirnoff Ice Lavender Lemonade is like indulging in a musical journey with Taylor herself. Imagine unwinding with friends, sharing stories, and toasting to the memories while humming along to your favourite Taylor Swift tunes. Whether you’re reminiscing about “Love Story” or feeling empowered by “Shake It Off,” this drink sets the stage for a memorable experience filled with laughter and joy.

Comes in sleek, purple 300ml glass bottles, perfect for channelling your inner “ME!” with a touch of “Story of Us” nostalgia. One of the hallmarks of Taylor Swift’s music is its ability to bring people together, and the same can be said for Smirnoff Ice Lavender Lemonade. Whether you’re hosting a backyard barbecue, a girls’ night in, or a pre-concert gathering, this beverage is the perfect icebreaker to kickstart the festivities. Its refreshing taste and unique flavour profile are sure to spark conversation and create lasting memories with friends old and new.

Create a “Never Grow Up” moment you can bond over. Tell stories, sing along to Taylor, and make memories that will last “Forever & Always.” The purple bottles are “Gorgeous” and scream “Look What You Made Me Do” when it comes to capturing envy-worthy pics for your feed. Whether you’re a die-hard Swiftie or simply looking for a delicious drink to enjoy with friends, this beverage promises to elevate your experience and leave you craving more. So gather your squad, turn up the tunes, and raise a glass to the magical moments that await!

The new Smirnoff Ice Lavender Lemonade, from the world’s number one selling vodka brand, is available from 13 February, at liquor stores nationwide including Dan Murphy’s and BWS. A 300ml glass bottle four-pack retails for A$21.99.