Every November I tell myself I’ll be disciplined about Black Friday. Then the emails start landing in the first week of the month, and I get curious anyway. This year, the one that made me stop scrolling came from MOVA.
MOVA has had a big 2026, with a home robotics range that now spans robot vacuums, lawn mowers, pool cleaners and window washers. There are Red Dot and iF Design Awards on the shelf, plus a three year warranty on the main unit of eligible models, backed by local Australian support. Rather than wait for the final weekend of the month, MOVA has opened its Black Friday Early Bird offers today, starting with its S70 and E50 robot vacuum families, with savings of up to 60%.
The discounts are the hook, but the real question is which robot suits your home. A robot vacuum that mops, rinses its own mop and washes it with 100°C water is really a promise of a Sunday afternoon you don’t spend on your hands and knees. So here is every model in the sale, the one thing that sets it apart, and who I think it suits.
The S70 Roller family
MOVA S70 Roller: $799 (RRP $1,999, save $1,200)
The standout: a slim 90mm body that slides under sofas, beds and cabinets. It also brings 28,000Pa of suction and the HydroForce fresh water roller mop, which keeps rinsing as it cleans so dirty water isn’t dragged across your floors. Best for apartments and homes with low furniture.
MOVA S70 Pro Roller: $999 (RRP $2,299, save $1,300)
The standout: 17N of roller pressure for a firmer, deeper mop, backed by 30,000Pa of suction and 100°C hot water mop washing. Best for busy households with plenty of hard floors to keep fresh.
MOVA S70 Ultra Roller: $1,099 (RRP $2,499, save $1,400)
The standout: the strongest suction in the sale at 32,000Pa, paired with a larger battery and AI obstacle avoidance. It’s the one built for homes with pets, rugs and mixed flooring, and it carries the biggest dollar saving of the lot.
The E50 family
MOVA E50 Ultra: $699 (RRP $1,499, save $800)
The standout: price. It’s the cheapest way into MOVA’s self cleaning robot vacuum and mop world, at more than half off its recommended price. Best for first time robot vacuum buyers, or anyone who wants to automate the daily dust without a big spend.
MOVA E50 Pro Ultra: $799 (RRP $1,699, save $900)
The standout: TurboScrub mopping, alongside 30,000Pa of suction and 100°C hot water mop washing, for self cleaning convenience under $800. Best for anyone who cares more about mopping power than a flagship price tag.
The retail exclusive
MOVA V70 Ultra Pure Black: $1,499 (RRP $2,799, save $1,300)
The standout: a sleek black finish, available in retail exclusively at Harvey Norman. It brings MOVA’s flagship V70 design to the sale, so it’s the pick if the robot will sit out in plain sight and you want it to look the part.
My pick: the MOVA S70 Roller
I live in a studio apartment with a compact bar kitchen, so every square metre has to work hard and the furniture sits low and close to the floor. That’s why the S70 Roller is the one I’d buy.
It’s the entry model of the S70 family, but at $799 it still delivers the HydroForce roller mop and serious suction. The 90mm body is the detail that sold me, because it reaches the spots where dust bunnies live in peace. In a small space, that matters more than a bigger battery or an extra thousand pascals. It’s also the deal that carries the full 60% off, which makes it the sharpest value in the sale.
Your home may point you somewhere else. If you’ve got pets and rugs, look at the S70 Ultra Roller. If budget rules, the E50 Ultra is a very easy yes.
