Loved South Australian family wine brand Y Series is giving shoppers the chance to win $10K Your Way in a national competition running September to December 2025.
Y Series’ $10K Your Way campaign will give away three $10,000 grand prizes in cash or travel vouchers to three lucky winners across Australia and New Zealand, gifting moments of exploration as shoppers explore the Y Series and discover their perfect ‘Y’.
There is plenty of entertainment on offer with secondary Instant Win prizes including 100 x $100 Ticketek gift cards.
Established in 2002 by the Hill-Smith family, Y Series is backed by six generations of family winemaking, South Australian provenance, and a reputation of creativity and innovation in the Australian wine industry.
Y Series was created to make great wine minus the fuss – just easy-going, flavour-packed wines for any occasion. Since then, Y Series’ mission has been to keep wine approachable, expressive, and never too serious – because there is and always has been a Y for every Why.
Eligible Y Series products – including the Australian best-seller Y Series Pinot Grigio – are in-store from 1 September 2025 and competition entry will be open through to 31 December 2025.
The competition will be activated in-store, online, through social media, and in retail media. Find Y Series wines in major retailers including Dan Murphy’s, BWS, Liquorland, and in independent retailers including Bottlemart, Thirsty Camel, Sip’n Save, and many more.
