Australian Stylist Rachel Worden, founder of Ruby Slippers Styling was born in 2011 as a passion project to offer a service to help style the real women of today. Rachel mentioned there was a gap in the market place that didn’t offer styling tips unique to your body type, colour management and finding what lurks in your wardrobe that needed to refreshed.
Not all of us are shopper savvy and those who are time poor, overwhelmed by the whole shopping experience and not finding the service you want or know what to get. Ruby Slippers offers a few style packages available for the everyday woman, including corporate wear, personal shopping, helping mum’s to be, Sydney shopping tours and male styling. Yes, even men need help (like me) to figure out what works and outfits to avoid.
Let’s talk about the Sydney Shopping Tour, an insider guide to shopping with a group of friends or even meeting new ones. Hey, we are all in the same boat and the package can be tailored to suit both men and women. There is even the option to include some extras like a chauffeur driven car, high tea, manicures and pedicures, gift vouchers, store previews and beauty treatments.
I’ll keep you updated of shopping tour experience. I’m sure there will be a clothing montage from a scene from Romy and Michele on the day. Tours run in the CBD at Queen Victoria Building, Sydney Westfield and Paddington (with the option to include Paddington markets on Saturdays).
It is a 3 hour luxury experience with a trusted personal stylist to give insider guide and shopping connections to some of the best Sydney stores, meaning you enjoy the best service, great discounts and all the extras to turn a shopping trip into a tailor-made, fabulously day out that suits your budget.
From $195 per person, this includes three hours of shopping, welcome coffee and a take home style guide. It’s a four step process: 1. Tell us about you and what you are looking for. 2. Wardrobe refresh – buy or use your existing clothes. 3. Time to shop. 4. Take photos with styles you have purchased or even future purchases to know what works.
Let’s get personal with Rachel.
I asked what does she find rewarding about her job? “To know that at the end of the session, my clients feel confident and are happy with their choice of purchases.” To not feel pressured that you have to buy something because you have to. It is about making the right choices for you and to help people build confidence in what you wear, and of course bring in some colour to people’s wardrobe.
Every wardrobe is not complete without a good selection of basics. A closet filled with ‘comfort’ clothing when you cannot be bothered to get off the couch, to your favourite high school jersey that has more holes than swiss-cheese – these are not basics. “When it comes to fashion, quality is better than quantity. Basics doesn’t have to mean boring, its about mixing up your wardrobe”. A great pair of jeans, a breton shirt (a blue and white striped shirt) and a leather jacket or blazer for men.
What’s next for Rachel and Ruby Slippers? Actually, have you ever thought of learning to become a fashion stylist? Whether you’re interested in one-on-one personal styling, group or corporations styling to fashion editorial. The two day introductory course is a great way to start and get an overview and essentials skills to go down this career path. The four day fashion and personal styling certificate course is a fully immersive course with hands-on tutorials. Through the Fashion & Style Business Academy you will learn from Australia’s industry experts, Rachel Worden and Wendy Mak.
I know I cannot live without my mobile phone, my yellow spiked wallet and the occasional bubbles at events. But it seems, Rachel is unable to walk out the door without her bright pop lipstick, a great handbag and decent cup of coffee.