Australian legends Hydralyte and Budgy Smuggler have joined forces to help all Aussies get ready to hit the beach or pool this summer, by launching a limited-edition range of swimwear for the season.
The brightly coloured swimwear range is inspired by flavours including Tropical, Apple Blackcurrant, Strawberry Kiwi, Colour Free Lemonade and Orange, with the designs available in men’s, women’s, girl’s, and boy’s pieces.
Brenden Hartmann, General Smuggling Manager at Budgy Smuggler, said, “With a pattern and style for everyone, we know Aussies will love this pairing almost as much as they love their long summer days pool or beachside. There’s no better way to sweat this summer than by rocking a set of Smugglers and cooling down and rehydrating with Hydralyte Ice Blocks.”
Hydralyte is scientifically formulated to rapidly rehydrate faster than water alone, making it the perfect solution to rehydrate during and after long hot days at the beach, BBQs in the sun, summer workouts and even after the occasional hangover.
Hydralyte Electrolyte Ice Blocks can be easily kept on hand in the freezer or an esky for on-the-go rehydration. With a flavour for every taste, they are a healthier alternative to sugar-laden ice blocks and are suitable for the entire family, including babies, kids, the elderly, and pregnant and breastfeeding mothers.
Daniela Fra, Head of Marketing at Hydralyte’s Care Pharmaceuticals, said, “we have been passionate about keeping Aussies rehydrated for almost 20 years now, and we know that’s particularly important through the sweatier summer months as we spend more time outdoors in the heat. Armed with our Electrolyte Ice Blocks and limited edition Budgy Smuggler’s swimwear, families across the nation can look and feel their best while rehydrating this season.”
Priced at $60 for men’s, $85 for women’s and kids ranging from $45-$65, the Hydralyte Budgy Smuggler range is the perfect purchase for summer lovers.
The limited-edition swimwear will be available online from Budgy Smuggler on budgysmuggler.com.au.
Hydralyte Electrolyte 16 Pack Ice Blocks (AUD $16.19) are available from Chemist Warehouse, Terry White Chemmart, Blooms, Priceline Pharmacy, Amcal and other leading pharmacies and grocery stores.
