Helping Humans is Australia’s new range of living sparkling water with active botanicals – this range launches with a cause-driven platform so consumers can drink good and do good.
Naturally sugar-free* (sugar has been fully consumed during the natural fermentation), every can of the new sparkling water features the healing properties of nature’s most delicious ingredients. Over 42 days we slowly infuse and ferment botanicals with sparkling water to create a refreshing drink that is alive with benefits.
The range launches with three delicious flavours;
● Lemon Lime Immunity (with echinacea and turmeric)
● Berry Pomegranate Vitality (with ginseng and turmeric)
● Ginger Focus (with ginkgo and guarana),
But that’s not all, every can of Helping humans gives back to the community with 10% of profits going to charity.
Every can includes a QR code for consumers to Scan the Can to Do Good by selecting where they want the funds to support, putting the decision making in every drinker’s hand.
Consumers can choose one of eight Helping humans partner charities to support including; Headspace, The McGrath Foundation, Australian Gynaecological Cancer Foundation, Streetsmart, One Heart, Black Dog, Planet Ark and Ceres.
SPC Marketing Manager – Beverages, Susan Langston said “Helping humans demonstrates the importance of delivering a refreshing better for you beverage made with the beneficial properties of nature’s ingredients whilst giving back to causes that our consumers care about and addressing our social responsibility.”
Available at Coles, 7Eleven and independent retailers Helping humans will join SPC’s growing family of brands, helping humans to feel good so that they can do good.